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The Threat Hunting Market: A $6.9 billion Industry Dominated by IBM, Kaspersky, Capgemini, CrowdStrike | MarketsandMarkets™
Chicago, July 29, 2024 (GLOBE NEWSWIRE) -- The Threat Hunting Market is set to grow significantly. It is expected to be worth around USD 3.4 billion in 2024 and increase to about USD 6.9 billion by 2029 at a CAGR of 14.9% during the forecast period.
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Threat Hunting Market Dynamics:
Drivers:
Increased Frequency & Intensity
Sophisticated Adversaries
Faster Attacks
Need for Proactive Defense
Advanced Techniques
Growing Demand
Restraints:
Budget Constraints
Demonstrating ROI
Opportunities:
Consistent accuracy
Unparalleled pattern detection
Task automation
List of Top Companies in Threat Hunting Market:
IBM
Kaspersky
Capgemini
CrowdStrike
Trustwave
Verizon
SecureWorks
Sangfor
Eviden
Rapid 7
Rising cyberattacks force organizations to adopt proactive threat detection methods, which will drive the market. Also, the increasing dependence on digital data across various industries makes them prime targets, creating a growing need for advanced security solutions beyond traditional reactive measures.
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Trend: Rise of generative AI
The rise of generative AI presents a concerning trend in the threat-hunting market, as it has the potential to lower the barrier of entry for low-skilled adversaries. Generative AI algorithms can automate and accelerate the creation of sophisticated phishing emails, malware variants, and even deepfakes, making it easier for cybercriminals to launch targeted attacks with minimal technical expertise. This automation allows adversaries to quickly adapt their tactics to evade traditional security measures, posing a significant challenge for threat hunters tasked with detecting and mitigating these emerging threats. As a result, there is a growing imperative within the threat-hunting market to develop advanced AI-driven detection and response capabilities that can effectively counteract the evolving sophistication and accessibility of AI-powered cyber threats.
Trend: Adversaries are advancing their capabilities to exploit vulnerabilities in the cloud
As businesses increasingly adopt cloud technologies to enhance flexibility, scalability, and operational efficiency, adversaries are advancing their capabilities to exploit vulnerabilities unique to cloud environments. The dynamic nature of cloud infrastructure, coupled with complex configurations and shared ...