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Apple's AI Breakthroughs At WWDC 2024 Lead To Higher iPhone Sales Projections By Goldman Sachs

Goldman Sachs analysts, led by Michael Ng, were highly encouraged by the financial prospects presented at Apple’s Worldwide Developers Conference (WWDC) 2024, where the tech giant unveiled significant updates to its operating systems and introduced several new generative AI features, including Apple Intelligence and ChatGPT integration, which they believe will drive product upgrade demand and open avenues for future AI monetization. Key Announcements At WWDC 24 Goldman Sachs noted that the introduction of Apple Intelligence, with generative AI features embedded across iPhone, Mac, and iPad, marks a pivotal step in Apple's AI strategy. According to the analysts, this development not only enhances product appeal but also sets the stage for future large language model (LLM) integrations. “Apple Intelligence will be available on iPhone 15 Pro/Pro Max or iPad & Macs with M1 or better,” highlighting the integration’s scope. The updates to Apple's core operating systems, including iOS 18, iPadOS 18, macOS 15, watchOS 11, tvOS 18, and visinOS 2, were seen as instrumental in strengthening the Apple ecosystem. ...