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Smart for Life Announces Definitive Agreement to Acquire Purely Optimal Nutrition, a Premier North American Nutraceutical Company
MIAMI, April 08, 2024 (GLOBE NEWSWIRE) -- Smart for Life, Inc. (NASDAQ:SMFL) ("Smart for Life" or the "Company"), a global leader in the Health & Wellness sector marketing and manufacturing nutritional foods and supplements worldwide, today announced that it has executed a definitive agreement to acquire Purely Optimal Nutrition, a premier eCommerce nutraceuticals company with operations in North America.
A.J. Cervantes, Jr., Smart for Life's founder and Chairman, stated, "We are very excited to have Purely Optimal join forces under the Smart for Life umbrella. Purely Optimal's product line is designed to yield optimal results with carefully sourced and nourishing ingredients from all around the world. We believe these formulations are validated and targeted to enhance specific health and wellness needs. As part of our synergistic M&A approach, the resources provided by Smart for Life will enable Purely Optimal to accelerate revenue growth and meaningfully expand margins even further."
"This acquisition is another validation of our ‘Buy-and-Build' strategy designed to establish Smart for Life as a major international force in the Health & Wellness sector," stated Darren Minton, CEO of Smart for Life. "We could not be more excited to extend our offering to include Purely Optimal's broad product line, which includes dozens of high-quality supplements. Purely Optimal is currently generating estimated revenue in excess of $8 million and over $1 million of Adjusted EBITDA for the trailing twelve months. In addition, the favorable impact and synergies with our manufacturing operations ...